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Here's a FREE sample of the amazing magic book Grandpa Magic.   Full paperback book is available here  

The Haunted Key is a classic of magic.. and for good reason, It looks like REAL Magic! We are proud to present the Haunted Key Deluxe!Effect:Imagin...

EVOLUSHIN Magic kit by Shin Lim is the most innovative and exciting Magic Kit on the market! Most magic kits put focus on the "toys" in the kit an...

The Next Step After Self Working Card Tricks. Sleight of Hand for Beginners.   Starting to learn card magic tricks can be a daunting prospect. Man...

Here's a baffling coin trick that's so easy to do it shouldn't be allowed!   For years, Houdini perfected techniques to escape from impossible...

Monochrome Surprise is a brilliant self working colour changing brass chip trick that is fully examinable. Perfect for beginners and professional...

Easy To DO amazing card tricks in minutes.No Sleight Of Hand Required! An incredible deck of Bicycle playing cards that will turn you into an insta...

116 Easy Tricks, Amazing Brainteasers, and Simple Stunts to Wow the Grandkids From a professional magician and New York Times bestselling author, 1...

Imagine the power of this awesome effect: You show a coin and place it on your spectator's hand. With complete confidence you wave your hand (finge...

A TRULY BEAUTIFUL TRICK: The ideal gift for beginners, Dynamic Coins enables children as young as 8 to develop their self-confidence and hone per...

72 Foolproof Card Miracles for the Amateur MagicianWhat is a self-working card trick? A trick that does not depend upon legerdermain or special abi...

It is a unique work of art in the world, with the mystery of leak detection and eternal charm.It is one of the most valuable magic properties we ca...

Amaze Anyone, Anytime, Anywhere: Magic Tricks, Bets & Scams You are about to learn various tricks for blowing your friends' minds and having fu...

 The first volume in this landmark course sets the groundwork for the rest of the series, beginning with lessons on the proper ways to hold, deal...

Would you like to confound your friends, amaze your acquaintances, amuse and dazzle crowds at parties and gatherings? Mastering a few card tricks w...

The magician places a deck of cards and a see-through plastic case on the table. the deck is then placed inside the plastic case and after a snap o...

The cups and balls is not only the oldest trick in magic but is a rite of passage for all who profess the title of magician.For centuries there ha...

116 Coin Sleights and 236 Coin Tricks When party guests request a few tricks, be prepared. Ask for a coin, and perform some of the trick sin...

Karl Fulves, one of the most renowned modern writers in the field of magic, presents here 67 new and foolproof tricks-spectacular mental feats that...

This Is Not Your Father's "Self-Working" Card Book! From the author of Card College, the world's most acclaimed course on sleight-of-hand card m...

A Classic of magic that can go straight into your act. You normal bill is borrowed from a spectator. The magician takes a solid ball point pen that...

The Svengali Deck is a remarkable deck of trick playing cards. It allows you to instantly look like an experienced magician and expert at sleight...

Twisted Sisters is a diabolical effect from the creative mind of John Bannon and is one of magic's all-time best-sellers. With a clear and incredib...

  Picking up where Volume One left off, Volume Two teaches such classic and invaluable sleights as the palm, the pass, the glimpse, false counts an...

Magic is everywhere, from the big spectacle celebrity of David Copperfield and Siegfried and Roy to the quirky Penn and Teller to the spooky David ...

First, the features of WOW 3 - then the amazing effect: By fully using advanced printing technology from Japan, WOW 3 has improved hi-resolution be...

 BORN TO PERFORM Card tricks are fun, lets face it. Not only that but they can win you a drink or two!     If we are asked here at the Merchant...

Rocco, the originator of "light from anywhere" and Murphy's Magic are proud to announce SUPER BRIGHT PRISMA LITES™. For hundreds of years magicians...

Renowned card worker John Carey has a stellar reputation for creating practical, powerful card magic. Tricks that play brilliantly, and shock audie...

Rocco, the originator of "light from anywhere" and Murphy's Magic are proud to announce SUPER BRIGHT PRISMA LITES™. For hundreds of years magicians...

  If you are seriously interested in learning card magic, there is no better place than The Royal Road to Card Magic with R. Paul Wilson, star of B...

The magician shows a deck of cards to the audience and asks a spectator to look at one.The deck is then blocked securely with a big padlock, and gi...

There is nothing more valuable in the card magician's arsenal than the ability to convince your audience you are shuffling the deck, when in actual...

This DVD has been an unparalleled best seller for many years and there is no surprise as to why. How to do Magic is specifically here to help turn ...

Rocco, the originator of "light from anywhere" and Murphy's Magic are proud to announce SUPER BRIGHT PRISMA LITES™. For hundreds of years magicians...