Whats New

João Miranda and his team envisioned a version of Leviosa using a smartphone. The concept was bold: a phone that could turn, light up, and even fl...

Meet Daxien the Illusionist, a phenomenal performer who has captivated audiences with this trick over a thousand times.His mesmerizing videos have ...

Our ring takes the classic "Coin in a Bottle trick" to the next level. A thick, massive, metal ring, which the viewer checked, goes into the bottle...

Our ring takes the classic "Coin in a Bottle trick" to the next level. A thick, massive, metal ring, which the viewer checked, goes into the bottle...

Our ring takes the classic "Coin in a Bottle trick" to the next level. A thick, massive, metal ring, which the viewer checked, goes into the bottle...

Our ring takes the classic "Coin in a Bottle trick" to the next level. A thick, massive, metal ring, which the viewer checked, goes into the bottle...

Our ring takes the classic "Coin in a Bottle trick" to the next level. A thick, massive, metal ring, which the viewer checked, goes into the bottle...

Obscura is a new method that utilizes a clever mathematical idea, never before seen in numerology-based date of birth and star sign reveals, refin...

Introducing, CODENIC (Unique Barcode) by Esya G! They FREELY CHOOSE an ESP symbol card - and you perfectly predict which one they picked. 100% acc...

A wooden box sits before the audience, an envelope tucked beneath it. When the magician turns around, spectators freely choose a colored stick from...

Premium playing cards inspired by the first steps of Marvel's First Family. It's Clobberin' Time! A Massive First Step These playing cards feature...

"Sometimes the smallest things hold the greatest resistance. Not in their strength, but in their purpose. This isn't just a card trick, it's a chan...

LIMITED EDITIONBreathtaking red and gold foilShielded in red and gold foil on a vibrant Red paper, this new limited edition of Tavern on the Green ...

Come to the Dark Side! Premium Star Wars™ playing cards for those who want to embrace their inner Sith. Embrace the Dark Side Obedience to the Empi...

CRAZYFLASHER - Spark your Magic! From the creative explosion that is Gonzalo Albiñana comes his most dazzling invention yet: CRAZYFLASHER - a ver...

An excellent opener for card magic, scene, walk around, street and all kinds of magic. Easy to make and very visual. Automatic reset. Once the effe...

An excellent opener for card magic, scene, walk around, street and all kinds of magic. Easy to make and very visual. Automatic reset. Once the effe...

Elevate your magic skills from practice to mastery with this practical guide by Clemens Ilgner. The book offers a unique approach to practicing sl...

Welcome to the magical world of The Four Seasons Book, the third book in the Gee Magic book series. You open it, expecting to see the season you'r...

An age-old gambling principle built into a modern design. The Ruby Duos are a uniquely edge-marked deck that lets you locate any card from a shuff...

A pocket sized oracle. Looks like fortune-telling. Feels like Mind Reading. Easy enough for a beginner, strong enough for a professional. 100% pl...

Legacy, Legends, & Lies is a captivating 251-page exploration of Lee Earle's personal transformation from a young magician to a renowned mental...

Limited edition invisible black themed playing cards with clear raised ink print. 100% water resistant including the box. THE AQUA BLACK Have you s...

Reveal what the audience was never meant to see. In 2020, Ghost was released in an extremely limited run (only 100 units) ... and sold out in unde...

Reveal what the audience was never meant to see. In 2020, Ghost was released in an extremely limited run (only 100 units) ... and sold out in unde...

Difficult to get One-dollar coins? Now you have your complete set. Of course, the shell and the regular coins are the same year coinage. Tango Mag...

"The Epic Writer combines the agility of a classic nail writer with the stability of a band or thumb tip writer - an essential tool for mentalists....

In 2022, Paul's Holy Sh*t was a BIG hit. Paul wanted to change the routine to a "monte" effect and to do that he had to change the idea big time. I...

Gosh, so much magic with regular cards! Top-quality Bicycle/USPCC cards supplied (no sticky rough n smooth) and brief online video tutorial; one as...

Prescription Playing Cards is a custom deck of playing cards inspired by prescription labels and medicine.Portfolio52 2020 Deck of the Year Award N...

In 1998 NICK TROST said of Aurora Borealis, "This is wonderful. One of Paul's best that I'll use!" ALDO COLOMBINI said, "This is just brilliant,...

After the huge success of Music Madness, the original trick, Mr. Goni has done it again! Music Madness 2 is a completely new app with new methods,...

A sleek, modern take on the Okito Box, designed with today's performers in mind. Brian Watson's ProKito Box fits right in your pocket and lets you...

The Deception Engine is Landon Stark's blueprint for modern sleight-of-hand: sharp, direct, andobsessively refined. With over 200 pages of sleight...

THE ULTIMATE ADD A NUMBER Versa Pad is a premium, handcrafted utility pad designed for the legendary Add a Number effect, reimagined with, style, ...

In classical Chinese culture, the novel The Creation of the Gods is a renowned masterpiece centered on gods and demons. Among its many characters i...

In classical Chinese culture, the novel The Creation of the Gods is a renowned masterpiece centered on gods and demons. Among its many characters i...

Hidden Light team once met two local trendsetting artists in Shinjuku, Japan, who used spray painting to make their city more vibrant and colorful...

From the incredible card gimmick ideas of the Japanese genius Nojima, you will be amazed at how it goes beyond imagination. An Unprecedented Series...

"SNOW DECK" offers your audience an imaginative experience. A simple and direct effect, which is very easy to perform and hits with serious impact!...

The Thunderbird Room is back! This long awaited color variant of the Ace Fulton's Classic is strikingly presented in Arizona Turquoise-a color so v...

Crafted with top-tier features for cardistry, magic, and casual play, Dream of Butterflies represents the highest standard in modern playing card ...

Thank you for your interest in my new tRick, The Great Artist. With this new trick, you can give your show a completely new routine, with humor, m...

4 spools of thread, each hand-spooled and ready to use

Unleash real magic at your fingertips with the Chronos Reel, the ultimate hidden utility device. Expertly engineered to fit discreetly under your ...

Atlantis is the name of a legendary ancient continent, country, or city-state believed to have had a highly developed civilization. It is said to h...

Imagine this: A spectator's signed coin vanishes into thin air, right before everyone's eyes. The magician's hands are completely empty. No obviou...

Introducing The Secrets of Insane Magic by Elliot Bibby, Luke Osey, and Cameron Gibson. We're a team of 3 best mates who came together to create a ...