Highly Recommended

The Svengali Note Pad looks like an ordinary blank note book with a plain black cover.However, it is constructed in a way such that all the pages i...

Animated Torn and Restored effect!Award-winning, international entertainer, Menny Lindenfeld, is back with another truly mesmerizing and powerful v...

Three different colored pieces of rope are shown and openly tied together. Amazingly, the knots melt away, transforming the pieces into one long th...

DO YOU WANT TO LEARN STREET HYPNOSIS? From national television to the streets of Europe, it is impossible to ignore the growing numbers of walk-abo...

The Complete, Ultimate Paul Harris Collection. This three-volume set of books contains all of Paul`s classics, updated and refined, as well as 73 b...

Something Totally Different! The underground con game known as the Endless Chain has its roots in an old gypsy swindle from the 1500s called "Prick...

Experience the Revolution in Mind Reading with The End Book TestPrepare to elevate your performances to new heights with The End - a remarkable boo...

Specially designed and manufactured, the 'The Yin Yang Chips' can be used for ANY routine you may already do with the traditional copper/silver coi...

Murphy's Magic Supplies' Rising Card Deck A spectator freely selects any card from the deck, it's then remembered and replaced in the deck. The dec...

Customer Feedback about the service at The Merchant of Magic. Please feel free to leave us a review on this page.   Choosing a good magic shop to ...

The performer shuffles a pack of cards. A spectator selects a card from the pack. The card is replaced in the middle of the pack. The performer put...

Kicker Changing Deck is the colour changing deck for your daily use!Imagine a freely selected card placed in between a pair of cards. The 3 cards a...

A BRILLIANT OPENING EFFECT. It looks so magical. Never remove your cards from the box, Just make the card case DISAPPEAR! This hand-built gimmick i...

The classic No Tear torn and restored newspaper now comes complete with a full instructional dvd. EffectShow several torn pieces of newspaper, read...

Menny Lindenfeld bring us TRU, the most POWERFUL & VISUALLY STUNNING rubber band penetration effect you'll ever perform!  A rubber band i...

PK effects are powerful demonstrations of magic. And there's no better demonstration of using this power than with the self-winding nut and bolt.  ...

In this outstanding new collection, an expert presents step-by-step, foolproof instructions for 65 of his most impressive card tricks, guaranteed t...

   This is an entire book of close up effects specifically created for that "special" couple. How many times have you approached a table where the...

Peter Turner Psychological Card Forces Teaches you all the nuances of his psychological card forces, and most importantly how to make it hit every ...

There's nothing like adding a quick laugh to your performance. With The Little Ball Trick, you will be able to add some lighthearted fun to your ma...

"Looks like a genuine set of colour-sample cards you would get from an interior design or paint shop. Suffice it to say, it’s brilliant" - MARK E G...

"So clever! It gets gasps all around the room, and then it transforms. I've been using this nonstop since I picked it up—highly Recommended!" James...

Chris Kenworthey's Mastermind (Any Card at Any Number) has been featured by Kreskin on both "The David Letterman Show" and "Live with Regis and K...

Jeff Copeland's Blackbird is the quickest, cleanest way to hold-out and produce coins at will. It is the magician's new, ultimate, spy tool that s...